The difference between a writer and a journalist and a PR specialist Let’s imagine the following situation.

 

Several very creative people got caught in a very heavy rain …

 will return home and describe thin and sonorous jets piercing the light fabric of clouds, the sun’s rays, bubbles in puddles that look like pot-bellied frogs … The way drops creep on the glasses of the protagonist (80% of this hero is the author himself): romantically – or mockingly, distorting space – or time, depends on the mood of the writer. Most readers will skim through this lyrical digression in order to read more carefully about the love of the protagonist: after all, during a downpour he probably goes on a date with a girl … He has no money for a taxi … And even for flowers … Rain is, by and large, a prelude … But the author diligently created this scene, even rewritten it a couple of times. If this writer is involved in writing essays and dissertations for proofread dissertation service, then the situation will be even more interesting. In the rain, he will think of a new topic for the essay. And even if the book was published in a small edition at the expense of the creator … But all the acquaintances liked the course of the story. Yes, and on the Internet, many praised.

 

The journalist will rush to find out what problems have arisen in the city due to the heavy rain. He will report his impressions, interview citizens and give comments from officials. After that, in the discussion of his material on the Web, several messages will appear on the topic “you’d better write such and such a deputy about the dachas and cars of the deputy,” and the editor will receive a letter from my grandmother, a huge puddle at the entrance of which the correspondent accidentally did not take into account. However, the journalist will not be very upset: he has to write a dozen more no less relevant articles within a week. Salary is not bad, but there should be fees too …

A person engaged in PR or advertising will look closely at a cheerful girl who spanks through puddles without an umbrella … And he will come up with several slogans for this visual series, so that with the help of all this, he will promote almost any product or service to the target audience. For example, the company essayassistant reviews, which offers homework for students, employs very professional marketers. By the way, something like this has already happened: “Look at the world like a child!” Many will be imbued with, they will begin to quote – even if they forget what exactly they were offered along with this image and phrase … Only few people will be interested in the personality of the author of the plot. However, a wealthy foreign company has already offered him to develop the image of its products, offering high wages. And so – for years … If you are viable – and if you’re lucky.

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